BATIK in 2024: A Year of Achievements and New Beginnings

2024 year wrap

As we bid farewell to 2024, we reflect on a year filled with extraordinary achievements and growth for BATIK. 2024 has been a defining chapter in our journey—marked by significant milestones that have propelled our brand to new heights. From major collaborations that brought fresh perspectives to our designs, to the exciting launch of new outlets across Pakistan and our successful expansion into the UAE, 2024 has been a year of exciting growth. Additionally, in 2024, we celebrated the expansion of our factory, enabling us to enhance our production capabilities and bring even more quality creations to our customers. In this blog, we’ll take you through all we’ve achieved together, highlighting the moments that made 2024 an unforgettable year for BATIK. Let’s celebrate the milestones, the memories, and the incredible journey we’ve shared with you!

Let’s walk down memory lane and celebrate everything that made 2024 unforgettable!

Expanding BATIK to the UAE: Bringing Us Closer to You!

one world, one price

The highlight of 2024 was our expansion of BATIK to the UAE, taking a step closer to our international community. This exciting move allowed us to cater to customers worldwide, offering a more seamless delivery process and ensuring that BATIK is always within your reach. To make this experience even better, we introduced our “ONE WORLD, ONE PRICE” initiative, breaking down barriers and making our collections more accessible and inclusive for all our followers globally. Whether you're in Dubai or across the world, BATIK is now just a click away!🌍

Expanding BATIK Within Pakistan: A Year of New Beginnings!

BATIK at MM Alam Lahore

2024 marked a significant milestone for BATIK as we broadened our footprint across Pakistan as well, bringing our unique designs to more customers than ever before! in 2024, we proudly opened 3 new outlets across two major cities, including our flagship "BATIK Infinite - A New Experience" stores in Lahore's MM Alam Road and Islamabad’s Centaurus Mall. These new stores offer a completely fresh shopping experience, showcasing our brand in a whole new light. Plus, we launched a vibrant new store at Dolmen Mall Lahore, making BATIK even more accessible to our loyal customers. With each new location, we’re one step closer to sharing our passion for style with every corner of Pakistan!

Celebrity Collaboration with Mahira Khan: A Luxe Pret Collection!

2024 saw BATIK doing a memorable and astonish collaboration with the ever green Mahira Khan, showcasing our luxe pret collection. Mahira’s elegance, charisma and style perfectly complemented our designs, creating a collection that truly resonated with fashion lovers. This collaboration brought a touch of glamour and sophistication to BATIK, making it one of the most talked-about collaborations of the year. A moment we’ll always cherish! 

"Where Glamour Meets Tradition: BATIK x Mahira Khan – A Luxe Pret Collaboration to Remember!"

Eid Campaigns That Stole the Spotlight: BATIK on Social Media!

Our Eid campaigns in 2024 were nothing short of spectacular, capturing the spirit of the season and engaging our audience like never before! From styling reels to fun series, we created content that truly resonated with our followers. Among the fan favorites were our “Getting Ready for an Eid Brunch”, “Styling Showdowns”, and “Friends Eid Hangout” series. These interactive and visually stunning videos not only showcased our latest collections but also sparked a wave of excitement and creativity across social media. Eid 2024 will be remembered as the year BATIK brought style and fun to your feeds! ✨🎥

A Fashion Frenzy: BATIK’s Store Raids Across the City!

2024 also marked the excitement of our successful Store Raids at Centaurus Mall, MM Alam outlet, and Dolmen Mall! These special events brought together influencers and loyal customers, creating a buzz around our new outlets. The energy was contagious, with everyone thrilled to explore our new collections, meet fellow fashion enthusiasts, and experience the magic of BATIK firsthand. These raids were a perfect blend of style, fun, and unforgettable moments! 🎉👗



Where Fashion, Fun, and Memories Collide!

Expanding Our Foundations: A New Era for BATIK's Factory

Expanding Horizons, Elevating Quality – BATIK's Future Begins Now!


2024 has been a transformative year for BATIK, and a key part of this journey has been the expansion of our factory. This milestone marks a significant leap forward, both in our production capabilities and in our commitment to excellence. With new departments established in 2024, we’ve streamlined operations to ensure even greater craftsmanship and efficiency. The expansion reflects our commitment to quality and innovation, ensuring that we continue to deliver exceptional products to our customers. We’re excited for what this growth means for the future of BATIK, bringing more exclusive designs and faster production in the years ahead!

Pushing Boundaries: The Fusion of OCTA & BOHO

2024 was the year BATIK stepped into uncharted territory with the exciting launch of our two new categories - OCTA and BOHO. These collections mark our bold move into the Western and Fusion fashion realm, blending contemporary styles with our signature touch of style and craftsmanship.


Embrace the New – Where Shape Meets Style, Only at BATIK

Creating Buzz: Major PR Campaigns and Collaborations

In 2024, BATIK took our visibility to the next level with major PR campaigns that brought a new wave of excitement and attention to our collections. By collaborating with some of the top influencers and bloggers, we successfully amplified our reach and showcased our collections in a fresh, dynamic way.

Strengthening Bonds in 2024

Annual Trip

In 2024, BATIK focused on deepening team connections with memorable experiences. Our annual trip to Malam Jabba in 2024 was a highlight, offering a chance to unwind and bond. We also celebrated the spirit of unity with an enjoyable Aftar party. While we bid farewell to several core team members, we warmly welcomed new hires, strengthening our team for the future. These moments reflect our commitment to building a supportive and collaborative team environment.

Looking Forward to an Even Brighter 2025

BATIK

As we reflect on the incredible milestones of 2024, we can’t help but feel grateful for the support of our customers, team, and collaborators. The journey so far has been nothing short of extraordinary, and with exciting plans already in motion, 2025 promises to be even more remarkable. From fresh collections to possible new locations, we’re ready to continue pushing boundaries and creating unforgettable experiences. Thank you for being a part of BATIK’s story in 2024 - here’s to the future, where we’ll create more memories and milestones!


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